Strategic. Diverse. Powerful.
The Anchor Group provides strategic, diverse, and powerful solutions to everyday problems facing businesses across the United States. From community engagement campaigns to business plans, Anchor is equipped to transform any client’s goals into victories.
ADVERTISING
Copywriting
Radio, Digital, and Print
B2B and B2C Campaigns
MARKETING
SEO
Research and Analytics
Digital Marketing
PUBLIC RELATIONS
Branding Strategy
Content Development
Community Engagement
Thought Leadership
Messaging
DEI Solutions
Demand Generation
Design
Business Plans
Presentations and Infographics
Event Coordination
Media
Social Media
Web Development
Media and Influencer Relations
ANCHOR TAKES WIN FOR BEST IN PUBLIC SECTOR AT THE 2023 PRWEEK AWARDS
Anchor and its partner agency, C+C, were awarded Best in Public Sector at the 2023 PRWeek Awards US for its WeConsider campaign addressing COVID-19 vaccine hesitancy. It was also the only Black agency represented at the national scale event.
ANCHOR TAKES WIN FOR BEST IN PUBLIC SECTOR AT THE 2023 PRWEEK AWARDS
Anchor and its partner agency, C+C, were awarded Best in Public Sector at the 2023 PRWeek Awards US for its WeConsider campaign addressing COVID-19 vaccine hesitancy. It was also the only Black agency represented at the national scale event.
About Us
The Anchor Group is a Black-owned advertising and public relations company backed by a team of award-winning experts. Since 1982, Anchor has specialized in reaching multicultural audiences for a variety of clients across the United States. With a focus on providing excellent service, every project is built to deliver above and beyond expectations.
Case Studies
Actions speak louder than words. The following case studies are recent examples of Anchor’s success in delivering tangible results.
AMP UP YOUR BRAND WITH MUTLICULTURAL MARKETING
Anchor’s very own Larry Williams, in partnership with Energy Trust of Oregon, developed a multicultural marketing kit for nonprofits and businesses alike. From audience research to narrative development, this comprehensive guide is a great resource for those seeking more information about how to turn DEI from an acronym into an everyday practice.
Research Driven Insights
Anchor’s unique ability to blend research and expertise results in a heightened understanding of what motivates target markets and how best to reach them. We now have more access to information than ever before, but knowing how to utilize that information is what sets your business apart.
Clients
